Reggae Sumfest 2020 Virtual Festival Break Records

DownSound Entertainment’s streaming of Reggae Sumfest 2020 exceeds all expectations, said by organizers in a statement.

On July 24 and July 25 DownSound Entertainment streamed the virtual Reggae Sumfest 2020, on Facebook, Instagram, and YouTube concurrently which included brand new live performances and content. The Virtual version had to be produced due to the Pandemic which had caused the original version to be postponed.

Addressing the views Bogdanovich said “The results of the festival streaming broke all records we know of. Between July 24-26, Facebook had 632,000 views, YouTube 1,642,000, Instagram 860,000, totalling 3,134,000 views. When you add global viewing parties, you get an estimated viewing total of 3,448,390 – 3,761,880 for the festival time window.”

Between July 24 and the 25th, it has been reported that The Reggae Sumfest Youtube channel having 275,000 unique individual viewers, and picking up 18,000 new subscribers, Instagram visits of 393,621, and picking up 47,400 new followers, and all of the performing artists showing social media follower gains of 1,000–10,000.

The boss of the Sumfest gave thanks to the the loyal sponsors of the festival because they hopped on the train in a short amount of time to make the production possible. Sponsors include:The Jamaica Tourist Board, Mastercard, FLOW, Grace Foods, H&L True Value, The R Hotel, Tracks & Records, Phase 3 Productions, Martin Lewis Events, Main Events, Pepsi, J Wray & Nephew White Rum, Magnum, National Commercial Bank, The Gleaner & Star, Barcode, Pure Country, and new partners Catherine’s Peak, Younis Investments, and Zoukie Trucking.

The footage from Reggae Sumfest 2020 can still be accessed on Facebook and YouTube. The shows will also be aired on FLOW 1 soon.