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Buju Banton is stepping into the fashion industry as he’s set to launch his very own clothing line.

The incarcerated Reggae superstar’s team made the announcement over the weekend via his official Instagram account and they’ve been promoting the line ever since.

The brand dubbed ‘Everything BB’ will first roll out t-shirts displaying Buju Banton’s photo on the front with song lyrics like ‘Over Hills And Valley’ on the back.

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Prices aren’t released yet however they will be available for sale on his website EverythingBB.Net which will be complete in a few weeks.

Buju Banton was convicted on cocaine distribution and conspiracy charges in February 2011 following his December 2009 arrest, he was sentenced to 10 years and is slated to be released on December 8, 2018.