Grace Kennedy Limited has officially signed popular dancehall entertainer Kemar ‘Ding Dong’ Ottey as its first non-athlete global brand ambassador.
Grace Foods, a subsidiary of the Grace Kennedy Group, said it first approached Ding Dong earlier this year to be the voice of their “Flava with A Beat” campaign that was aimed at refreshing the Grace Foods brand.
“I have been asked on numerous occasions why Grace Kennedy is not more involved in the creative industry and I always said that when the right person comes along I will sign a brand ambassador from the creative industry,” said Grace Kennedy Limited CEO, Don Wehby.
Watch YFN Lucci & Reginae Carter Chilling With Ding Dong Ravers In Jamaica
“I met Ding Dong recently and after speaking to him for two minutes, I knew that this is the gentleman I wanted for the brand ambassador for GraceKennedy. He represents what is needed in this day in Jamaica — a good role model to our youngsters with clean lyrics and positive vibes,” Wehby added.
Meanwhile, Ding Dong said “it has been a real pleasure to be a part of this company at every level. When I think about where I’m from and what I’ve been through and to know that I am now representing a brand like this is overwhelming.”
Koffee has sent tongues wagging after posing for Calvin Klein’s spring 2021 underwear collection.Earlier today…
Iconic Reggae superstar Bunny Wailer is dead at the age of 73.The legendary Reggae stalwart…
Bounty Killer has teased fans with one of his unreleased collaborations with Vybz Kartel from…