Fresh from a myriad of performances in Antigua, Bahamas, Guyana and St. Lucia with compatriot Aidonia. 4th Genna recording artiste Jayds is definitely intent on amplifying the strong presence currently being enjoyed by that camp in the dancehall space.
The burgeoning star now back on the island has released his first official single for 2018 titled ‘Keep Har Close’. A sultry number that alludes to his persuasive skills with the fairer sex. Shot and directed under the watchful eye of Magical Studios, the complementary visual portrays Jayds as a rogue playboy ensnaring his female prey with sheer charm and wit as he warns his male counterparts to keep their ladies close.
Though the song is relatively new, Jayds says the feedback has been tremendously positive and continues to grow in popularity with each passing day.
“It’s a great song with a nice visual and the fans are steadily embracing it. As part of my promotional campaign, I make sure to include it in my set during every performance and the response has been very positive, especially from the ladies. Right now I’m rolling out the Jamaican leg of the campaign so you can expect to see increased visibility on the various local platforms.”
Hailing from the tough enclave of East Kingston, Jayds is no stranger to the dancehall scene and is best known for the gritty street anthem ‘Weh We Come From’. He is also an accomplished producer responsible for the latest monster hit ‘Breeze’ by Aidonia and Govana. Some of his other noteworthy efforts with the camp include Frass Box, Coco Powder, Don Deh Yah, Gangster Town, Better and Krayzay’.